Management Theory and Studies for Rural Business and Infrastructure Development, Volume 39, Number 1

Evolution of consumption value concept

Audrius Gargasas, Indra Mūgienė


The term of consumption value is a dynamic and a developing concept. Consumption value is often identified as synonymous to the terms of costumer value or user perceived quality for the goods or services. Variety of interpretations of consumption value concept prevailing in the scientific literature, presupposes the further theoretical research of its genesis. The aim of the paper – to create principal scheme of evolution of consumption value concept. In order to achieve the aim, following tasks were raised: to provide the links between the terms of quality and the user perceived value; to define the ratio between concepts of the value to the consumer and the consumption value; to create principal scheme of consumption value evolution concept. Study methodology: analysis of the scientific articles which deal with the theoretical aspects of the consumption value, user perceived value and costumer value in order to determine the origin of the formation of consumption value concept. Information were grouped and structured, revealing the following graph and influence to the formation of the consumption value concept. Based on the analysis, the principal scheme of consumption value concept`s evolution were created.

JEL Codes: D11, D19.


Keyword(s): consumption value, evolution, perceived value, quality, user’s perceived value

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Management Theory and Studies for Rural Business and Infrastructure Development eISSN 2345-0355

This journal is published under the terms of the Creative Commons Attribution-Noncommercial 3.0 Unported License. Responsible editor: Dr Audrius Gargasas.